Nivea Soft & Fashion Designer Josep Font

How to get visibility in-store and be relevant to a fashion-interested target (20-25 y.o)?

SOLUTION : Associate the poetic and colorful universe of the fashion designer Josep Font and the know-how of Nivea

DESCRIPTION : Limited Edition - Communication 360° - Worldwide

  • Creation of 3 Nivea Soft jars directly inspired from Josep Font's Haute Couture collection Spring/Summer 2012
  • Videos on the internet
  • Important media coverage: ELLE.fr, etc.
  • Nivea Soft X Josep Font - Interview of Josep Font

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