Lancaster & Surfer Hanalei Reponty

How to promote a specific range of products and reinforce the modernity of a brand?

SOLUTION : Partner up with Hanalei Reponty, a young, attractive and talented model and surfer

DESCRIPTION : Celebrity endorsement - Communication 360 - Worldwide

  • Important press coverage in women's magazines: Vogue, Marie Claire, etc.
  • Creation of brand content
  • Facebook contest to win a trip to Los Angeles
  • Videos on the internet
  • Lancaster & Hanalei Reponty- Teaser
  • Lancaster & Hanalei Reponty - Interview Hanaleï Reponty
  • Lancaster & Hanalei Reponty - TV AD

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