Posh spice is getting Sporty!

Monday, November 13, 2017
Capsule Collection
Celebrity Endorsement
Co-branding

With a teaser on its Instagram account, last week Reebok announced its upcoming collaboration with Victoria Beckham. The two are currently working on a capsule collection of sportswear that should pay homage to women. As mentioned in the French Vogue, the former Spicegirl is very much looking forward to the collaboration. Due to possibility to express her aesthetic sensibility in a sportswear environment. However we’ll have to wait for its launch until late 2018.

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